If any of your preferred applications was one of the last five years, it is likely that you have an iPhone or iPod Touch - applications developed for Apple's mobile platform will only work on mobile devices from Apple. And until now, most of Apple's best-selling applications known brands, social networks, game or novelty.However, thanks to the property of Apple, vertical and exclusive way of doing business - that the iPhone very convenient store and Appendix highly accessible - the general public demand for mobile applications of all kinds is finally taking off. "As soon as the iPhone SDK (software development kit) was for the first time at July 2008." says John Lema, co-founder of ScrollMotion. "We realized that this would be a great opportunity for consumers and content providers, and dedicated our efforts to the development of platforms for the iPhone and similar devices. "
In particular, the upcoming Iceberg ScrollMotion Reader, the first application to partner with several major publishers of copyrighted books, agrees to make full use of the iPhone / iPod Touch as a fully functional e-book reading device.
"Apple has built an incredible SDK for the iPhone / iPod Touch" added Kayvon Beykpour, co-founder of Design Terriblyclever whose iStanford application provides a guide to living and working tool for students of Stanford. (The free application was downloaded more times than there are people registered in the Bay Area of California campus.)
"It's not just a recent phenomenon is the product of years of work that went into the platform from Cocoa NeXTStep days. This platform, along with the equally important distribution platform, make the iPhone / App Store-a murderer combo for developers, "said Kayvon.
Apple may have the winning hand, for now, but since then, Google's open source operating system was announced in November 2007, Android has been dragged from the shadows to challenge the dominance of Apple's market for mobile applications.
"Mobile devices are essentially small computers that are able to do much, however, carriers have turned off on purpose to benefit the companies," said evangelist and founder Phandroid Rob Jackson. "The 'garden' comes in the form of proprietary operating systems."
"Android, on the other hand, this is to allow users, knocking down the garden. The philosophy of Google, in particular, seems to be: Providing the best and most comprehensive service that can and possibly people love. .. and then monetize it. "Android is independent of the bearer. Android is manufacturer independent. And the more people who have Android, the more powerful it becomes," he said.